Volaire, an established and popular print company required a rebrand! The old logo looked dated, and couldn't compete in the London market - despite their advanced services.
In a similar style to their old image, Volaire were certain they wanted to have a purely typographic logo. I therefore set out to create a logotype that was as cool as the company.
As the logo was the focus of this branding exercise, I paid careful attention and consideration whilst drawing the logo. The outcome is a clean, concise and modern-looking logotype that perfectly reflects the company and their services.

